Stuck in a Vicious Cycle

I’ve been at this blogging and coaching thing for about 4 years now. It seems like I’ve been doing it forever, and at the same time, I still feel like a bit of a newbie. I love what I do. I think I’ve made a difference in quite a few people’s lives, and I’ve definitely gotten better at writing.

Vicious cycleI’m in a bit of a slump at the moment, though. To be honest, I’m a bit depressed about what feels like a lack of progress. I still have to work full time to pay the bills and keep my children fed.

The piece that’s missing is marketing. I know that, and I have known that for quite some time. I’ve had many conversations, and gone to countless webinars and teleclasses and conferences and read ebooks and watched videos and… I know many of the things I need to do to market myself as a coach. In fact, I just had a conversation with my friend Chrystal from Gaia Magick Photography about marketing, and how much time you need to spend marketing your business to make ends meet.  (Little plug, if you want to feel beautiful and like a Goddess, let Chrystal take your pictures!)

And that’s the trick for me. I don’t have the time (that’s not true, I have just as much time as everyone else) make the time for marketing myself. Between a full time job (which is fun and interesting a lot of the time), family, and my priestess work, there isn’t a lot of time left in the day. I’ve also chosen to go back to school, and get more involved with my church.

I’ve chosen to put my time into other things, and every once in a while I freak out and do a little marketing blast, burn myself out, and go back to just writing my blog posts. And then I get frustrated when that isn’t yielding me the results I say I want. I want my ideal clients (yes, you!) to magically find me and decide that you want to hire me to help you make improvements in your life. (No, I’m not delusional, really.)

*deep breath*

That’s tough for me to admit. I want to say I’ve been working very hard at building a business, and so why hasn’t it paid off yet? And yet, to be totally honest with myself, I’ve really only worked at it here and there, and been quite inconsistent with my efforts. I’ve also chosen to make other things a higher priority.

I often tell my coaching clients about the importance of making and keeping commitments, or de-committing. I’ve gotten better at not taking on commitments I am not able to follow through on. Now it is time for me to take my own advice.

I’m not giving up. This is still what I want to do. I’m changing the timeline, though, and being gentle with myself to allow myself to have other projects and opportunities take precedence because that is what is true for me right now. It’s time for me to stop being angry with the Universe about choices I have made. I accept full responsibility for my life as it is.

Maybe it is time to re-examine my priorities. And if any of you magically decide that you would like to grow and reach your goals more quickly, I’m here for you.



It’s Getting REALLY LOUD Around Here!

Get in the conversation, she says. Like it should be easy. Yeah, right!

It's getting Really Loud!There’s so much noise out there in the marketplace nowadays. Everyone is flogging their products and services, trying to be the one who gets your attention, get their voice heard. With so much volume of blogs and posts and sales pages and videos and…how can I ever hope to be heard?

Right now, I’m not even trying to sell you anything. Yes, I have guided meditations for sale on my website. Chances are good that you already know about that. All I want is to engage you somehow. Talk with you, get to know you, and give you the opportunity to get to know me.

I can start a conversation. I have no problem with writing. But I can’t force you to reply. I can request it, and encourage it, but I can’t force it.

It’s so frustrating to go into different groups on Facebook and no one is talking to each other, they are just talking at each other. Join my opportunity, buy my book, sign up for my mailing list, listen to my radio show. There’s no engagement, no contribution, no support. It’s like I’ve walked into a party where everyone is shouting louder and louder and no one is even listening anymore.

Well, I’m going to change that. Aside from sharing some of these posts because it is part of my challenge, I am going to see what I can do to engage, enliven and support others. Gandhi said, “Be the change you want to see in the world.” I want to see more interesting conversation. I want to connect with you. And so I will be that. I will connect with you on your terms, in quite whispers of curiosity and encouragement and stop trying to shout louder than everyone else. Because there’s no way I can out-shout the crowd.

It takes a lot more work than my usual lurking to get in the conversation. It also takes a lot more time. I’m a little nervous about whether I will be able to keep it up once I am back at work full time.  Even if I can’t do it to the same extent, I will be able to do some. And as long as I continue to contribute at least a little, that will be good enough for me.

Who wants to whisper with me? Join me on Facebook and lets turn the volume down.